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For salon owners · Marketing and reviews

Fill slow weekdays with your regulars

A short text to regulars who are due for a cut or color soon, offering the open weekday times, with any offer left entirely to you.

By Aaron Byrne, KeenHand

The prompt

Paste it into ChatGPT, Claude or Gemini and fill in each part in [BRACKETS]. Salon owners.

I run a salon. Saturdays fill on their own, but some weekdays sit half empty. Plenty of my regulars are due for a cut or color soon and could come on a weekday if someone asked. I want a short text that asks them.

What I have:
- The weekday times that are open, with the stylist for each: [OPEN WEEKDAYS]
- Who I am sending it to, in a line, such as color clients due in the next few weeks: [WHO GETS IT]
- What I am offering, if anything, in my words. If nothing, write none: [MY OFFER]
- How I sound with clients: [MY TONE]

What I want:
1. Write one short text in my tone that says we have weekday times open, names the days and the stylists, and asks them to reply to grab one.
2. Write a second version with a different opening line, so I can try both.
3. If I gave an offer, put it in exactly as I wrote it. If I wrote none, do not add one.
4. Write a short, kind reply for anyone who answers after the times are gone.

Rules:
- Write a draft for me to read. Do not send anything.
- Use only what I gave you. If something is missing, ask me instead of guessing.
- Never invent an offer, quote a price or claim anything I did not give you. Any discount is my decision.
- Say the times go to whoever replies first. Do not promise anyone a time.
- Leave out clients' full names, card details and anything about their health.

Give me back:
- Two versions of the text
- The reply for people who answer after the times are gone

When to use it

Saturday is full, Tuesday and Wednesday are thin, and you have regulars who are due for a root touch-up or a cut soon anyway.

When not to

Do not use it to decide on a discount, or to text clients who have asked not to get messages. What is offered and who gets it are yours.

What to paste in

  • [OPEN WEEKDAYS]: The open weekday times from your booking app, with the stylist for each.
  • [WHO GETS IT]: A one-line description of the group, such as regulars of two stylists who are due soon. No names.
  • [MY OFFER]: Exactly what you are offering, if anything, in your words. Write none if there is no offer.
  • [MY TONE]: Three or four words for how you sound, or a text you sent before that you liked.

Never paste

  • A list of client names or phone numbers
  • Card details

A filled-in example

Sample. Fictional business, fictional client.

OPEN WEEKDAYS: Tue Oct 21: Rae 10:00 to 3:00, Dana 1:00 to 5:00. Wed Oct 22: Rae all day.
WHO GETS IT: Regulars of Rae and Dana who are due for color or a cut in the next 3 weeks.
MY OFFER: A deep conditioning add-on at no charge with any weekday color booked this week.
MY TONE: Casual and friendly, sounds like the stylist.

What you should get back

  • Two short texts that name the open weekdays and ask for a reply
  • Your offer word for word, or no offer at all if you gave none
  • Wording that gives the times to whoever replies first
  • A kind reply for people who answer after the times are gone

What stays with you

The prompt writes a draft. You decide what happens to it, and nothing should reach a client until you have read it. Decisions about money stay with a person every time, and so do health questions and complaints. When KeenHand builds a routine like this, every message carries the same four decisions: Automate, Approve, Revise, Reject.

More: every prompt for salons, marketing and reviews, and AI for salons.

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